MANAG ECON 5E CL - Couverture rigide

Mansfield, Edwin; Allen, W. Bruce; Doherty, Neil; Weigelt Keith

Couverture rigide

ISBN 10 : 0393976777 ISBN 13 : 9780393976779

Editeur : WW Norton & Co, 2002

Synopsis

The Fifth Edition of Managerial Economics heralds a new era for this classic text. Carrying on the tradition established by Edwin Mansfield in the book's earlier editions, Bruce Allen, Neil Doherty, and Keith Weigeltall of the University of Pennsylvania's Wharton Schoolhave prepared an exciting revision that capitalizes on proven strengths while embracing new developments in the field. Retaining a hallmark of Managerial Economics, the authors include a wealth of cases and applications that consistently anchor the exposition in the real world of business decision making. New to the Fifth Edition is a greater focus on applied microeconomics, with two new chapters, one on auctions and another on the principal-agent problems of firms. These new chapters, numerous new cases and applications throughout the book, and an exciting new package of electronic ancillaries promise to make the Fifth Edition of Managerial Economics the best yet.

Détails de l'édition

• Éditeur: WW Norton & Co
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 0393976777
• ISBN 13: 9780393976779
• Reliure: Relié
• Numéro d'édition: 5
• Nombre de pages: 832
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible