Managing the Internationalization Process: The Swedish Case - Couverture rigide

Forsgen, Mats

Couverture rigide

ISBN 10 : 0415038685 ISBN 13 : 9780415038683

Editeur : Cengage Learning EMEA, 1989

Synopsis

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A propos du livre

Présentation de l'éditeur

Few nations have internationalized their business operations as successfully as the Swedes. This book, first published in 1989, looks at the process in detail, examining the international operations of Swedish firms since 1970, including acquisitions of foreign firms. The international dimension of business is becoming increasingly important for firms of all sizes, and this analysis of what happens when companies enter and then sustain a presence in the international arena will be of great value to students and teachers of international business and management.

Détails de l'édition

• Éditeur: Cengage Learning EMEA
• Date d'édition: 1989
• ISBN 10: 0415038685
• ISBN 13: 9780415038683
• Reliure: Relié
• Langue: anglais
• Nombre de pages: 144