This introductory textbook has been revised and updated in order to take account of recent developments in communications. The author's aim is to equip students with a range of methods for the analysis of communication fields, and to provide them with a critical awareness of new theories.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
The second edition of this widely used introductory textbook updates the work to take accounts of developments in the last few years. John Fiske's study equips the reader with a range of methods of analysing examples of communication in our society, together with a critical awareness of the theories underpinning them. The reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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