Articles liés à Managing Innovation Within Networks
Synopsis
While innovations are constantly developing, firms still experience great difficulty in commercializing them successfully. Studies in the area have more often looked at innovations from the manufacturer's point of view and neglected the organizations who are to use the products. However, these networks are a vital part of the market-orientated development process; they can increase effective innovation and company profitability. This study analyzes new product development using a network perspective. It surveys current theories and offers practical guidelines with direct managerial relevance based on evidence collected from case studies. First introducing innovation and theories of product development, adoption and diffusion, it then places them in the context of industrial networks, investigating user-involvement, interaction and market strategies. From this it draws important implications for the managerial role.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Autres éditions populaires du même titre
Résultats de recherche pour Managing Innovation Within Networks
Image d'archives
Managing Innovation Within Networks
Edité par
Routledge, 1992
ISBN 10 : 0415062748
ISBN 13 : 9780415062749
Ancien ou d'occasion
Couverture rigide
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:0415062748. N° de réf. du vendeur 8543371
Quantité disponible : 1 disponible(s)
Image d'archives
Managing innovation within networks
Edité par
Routledge, London & NY, 1992
ISBN 10 : 0415062748
ISBN 13 : 9780415062749
Ancien ou d'occasion
Couverture rigide
Vendeur : LibrairieLaLettre2, Villefranche de Lauragais, France
Évaluation du vendeur 5 sur 5 étoiles
Relié. Etat : Etat satisfaisant. in-8 Description :Reliure éditeur, jaquette, 272 pages Langue : Anglais. N° de réf. du vendeur 42485
Quantité disponible : 1 disponible(s)
Image d'archives
Managing Innovation within Networks (Consumer Research & Policy Series)
Edité par
Cengage Learning EMEA, 1991
ISBN 10 : 0415062748
ISBN 13 : 9780415062749
Ancien ou d'occasion
Couverture rigide
Vendeur : Pearlydewdrops, Streat, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. Very good, there is some shelf wear on cover, including light creasing and marking, pages are clean and lightly read Shipped from the UK within 2 business days of order being placed. N° de réf. du vendeur mon0000127921
Quantité disponible : 1 disponible(s)