Articles liés à Competitive Marketing
Synopsis
This edition presents a complete review of marketing strategy to take into account all the major new developments in the field. It builds on the previous editions, presenting an informed approach to the issues and methods of marketing in a competitive environment. New to this edition are up-to-date marketing illustrations, coverage of areas of service marketing, business to business marketing, non-business marketing, international marketing and ethical considerations. This text is designed as a second-level marketing management text which presents a practical analysis which should be useful reading for MBA and other executive courses. It should also be of interest to all those in the marketing profession who want to build competitive strategies and take effective management decisions.
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Competitive Marketing: A Strategic Approach
Edité par
-, 1995
ISBN 10 : 0415093171
ISBN 13 : 9780415093170
Ancien ou d'occasion
Couverture rigide
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. Competitive Marketing: A Strategic Approach This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780415093170
Quantité disponible : 1 disponible(s)
Image d'archives
Competitive Marketing: A Strategic Approach
Edité par
- -, 1995
ISBN 10 : 0415093171
ISBN 13 : 9780415093170
Ancien ou d'occasion
Couverture rigide
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9780415093170
Quantité disponible : 1 disponible(s)
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Competitive Marketing: A Strategic Approach (3rd Edn)
Edité par
Routledge, 1995
ISBN 10 : 0415093171
ISBN 13 : 9780415093170
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Front fly leaf has been removed by library. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780415093170. N° de réf. du vendeur 7065756
Quantité disponible : 1 disponible(s)
Image d'archives
Competitive Marketing: A Strategic Approach
Edité par
Routledge, 1995
ISBN 10 : 0415093171
ISBN 13 : 9780415093170
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780415093170. N° de réf. du vendeur 9028584
Quantité disponible : 1 disponible(s)
Image d'archives
Competitive Marketing: A Strategic Approach (3rd Edn)
Edité par
Routledge, 1995
ISBN 10 : 0415093171
ISBN 13 : 9780415093170
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780415093170. N° de réf. du vendeur 7068137
Quantité disponible : 1 disponible(s)