The Globalization of Business: The Challenge of the 1900s - Couverture souple

Dunning, Professor John H.

Couverture souple

ISBN 10 : 0415096111 ISBN 13 : 9780415096119

Editeur : Cengage Learning EMEA, 1993

Synopsis

In recent years, economic activity has become steadily globalized. Multinational enterprises have been an ever-present but often little understood impetus behind this process. "The Globalization of Business" explores the latest issues in the world of international business. Against a background discussion of global strategy and current theoretical frameworks, Dunning examines diverse aspects of multinational activity. He looks at the implications of the opening up of territories such as Central and Eastern Europe and parts of China for both well-established and newly emerging multinational firms. He clarifies investment patterns in these areas in the context of patterns of international direct investment for the 1990s and also looks at to what extent the competitive advantages of nation states are increasingly coming to depend on the presence of multinational activity. In the final section of the book, Dunning discusses challenges to national and regional government policies, covering the different kinds of relationships between governments and multinational enterprises and the political economy of international business.

A propos du livre

Présentation de l'éditeur

In recent years economic activity has become increasingly globalized. One of the main instruments behind this process is the multinational enterprise. In The Globalization of Business, first published in 1993, John Dunning explores the latest issues in the world of international business and looks ahead at the remaining years of this century identifying the likely challenges of the future. What are the challenges posed by the technological, political and economic developments of the 1990s for international business? What are the implications of the opening up of new territories such as in Central and Eastern Europe and parts of China? To what extent are the competitive advantages of nation states increasingly coming to depend on the presence of multinational activity? What are the implications of the globalization of markets and production for the domestic economic policies of governments? This collection of essays will be vital reading to students of international business.

Détails de l'édition

• Éditeur: Cengage Learning EMEA
• Date d'édition: 1993
• Langue: anglais
• ISBN 10: 0415096111
• ISBN 13: 9780415096119
• Reliure: Broché
• Nombre de pages: 320
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible