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The Selling of Civil Rights: The Student Nonviolent Coordinating Committee And the Use of Public Relations - Couverture rigide

Murphree, Vanessa

 
9780415978897: The Selling of Civil Rights: The Student Nonviolent Coordinating Committee And the Use of Public Relations
Couverture rigide
ISBN 10 : 0415978890 ISBN 13 : 9780415978897
Editeur : Routledge, 2006

Synopsis

This book explores how Student Nonviolent Coordinating Committee workers used public relations to support and promote their platforms and to build a grassroots community movement, as well as how the organization later rejected these strategies for a radical and isolated approach.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Vanessa Murphree is Assistant Professor of Communication at the University of South Alabama, where she teaches public relations and advertising. Her research primarily focuses on the relationship between public relations and social change. She has published articles in Journalism History and American Journalism examining the civil rights movement and has also written about crisis communication and historical perspectives of public relationship.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Routledge
Date d'édition
2006
Langue
anglais
ISBN 10 
0415978890
ISBN 13 
9780415978897
Reliure
Relié
Numéro d'édition
1
Nombre de pages
206
Coordonnées du fabricant
non disponible
Personne responsable
GPSR Kontakt
gpsr@libri.de

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