Visual Communication Research Designs - Couverture rigide

Kenney, Keith

Couverture rigide

ISBN 10 : 0415988691 ISBN 13 : 9780415988698

Editeur : Routledge, 2008

Synopsis

Visual Communication Research Designs provides a step-by-step guide for designing research involving visuals relevant to communications media. This volume explains the process from conceptualization to research questions, instrumentation, analysis, and reliability and validity checks. It also addresses the lack of sufficient methods to answer theoretical questions attending visual communication.

A propos du livre

À propos de l?auteur

Keith Kenney (Ph.D. Michigan State University) is an associate professor in the School of Journalism and Mass Communications at the University of South Carolina. He is the founding editor of Visual Communication Quarterly, and he served as an editor of the Handbook of Visual Communication. He continues to shoot documentary-style photographs and videos.

Détails de l'édition

• Éditeur: Routledge
• Date d'édition: 2008
• Langue: anglais
• ISBN 10: 0415988691
• ISBN 13: 9780415988698
• Reliure: Relié
• Nombre de pages: 312
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Friedensallee 273; Hamburg; 22763; Allemagne