The Witch Doctors: What Management Gurus are Saying, Why it Matters and How to Make Sense of it - Couverture rigide

Micklethwait, John; Wooldridge, Adrian; Micklethwaite, John

 
9780434002825: The Witch Doctors: What Management Gurus are Saying, Why it Matters and How to Make Sense of it

Synopsis

This critical assessment of management gurus dissects the management theory phenomenon. The book questions whether such theories help or hinder your business and asks whether such theories should be treated as a serious discipline alongside economics and philosophy.

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