In the age of globalization, some claim that where you live doesnt matter: Alaska, Idaho, and Alabama are interchangeable. The world is, after all, flat. Not so fast. Place, argues the great urbanist Richard Florida, is not only important, its more import
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Richard Florida is director of the Martin Prosperity Institute and professor of business and creativity at the Rotman School of Management, University of Toronto, and founder of the Creative Class Group, a global advisory services firm. His books include the bestseller The Rise of the Creative Class. He lives in Toronto.
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