Synopsis
Supporting Strategy develops the concept of the strategic development process. The book begins by describing a balanced process for strategy development, spanning direction setting, strategy creation, rehearsal, evaluation and choice, leading to a continuous process of adopting strategic initiatives. It then goes on to present a practical collection of frameworks, methods and models which both individually and in combination can be used to support strategy. The collection includes: drama theory, visioning methods, problem structuring methods, resource based view of strategy, SWOT / TOWS analysis, system dynamics, agent based modelling, scenario planning, decision and risk analysis, financial evaluation, real options, robustness analysis and performance measurement.
This is a contributed work with original content written fro the book from leading academics in the field, including Maureen Meadows, Robert Berry, Jim Bryant, Adrian Caldart, Alberto Franco, Giles Hindle, Nigel Howard, Martin Kunc, Abhijit Mandal, Gilberto Montibeller, John Morecroft, Martin Murtland, Fernando Oliveira, and Efstathios Tapinos.
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À propos de l?auteur
Frances O’Brien is a lecturer in Operational Research at Warwick Business School. (BSc Surrey, MSc Southampton.) She has previously been an Operational Research analyst at Ford Motor Company.
Robert Dyson is Professor of Operational Research and Systems at Warwick Business School. BSc Liverpool, PhD Lancaster) He joined the business school in 1970 and became Chairman in 1978-1981 and Dean in 1998-2000. He has also been the Pro-Vice chancellor of the University between 1989-1995 and 1999-2005. He held the Chair, Committee of Professors of Operational Research between 1995-1997 and was the President of the Operational Research Society 1998/9. He is also a member of the British Academy of Management and INFORMS.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
