Can Do Writing - Couverture souple

Graham, Daniel

Couverture souple

ISBN 10 : 0470449799 ISBN 13 : 9780470449790

Editeur : Wiley, 2009

Synopsis

Book by Graham Daniel Graham Judith

A propos du livre

Quatrième de couverture

A simple, ten–step system for mastering the art of effective, persuasive business or technical writing

"The Grahams′ system is the best way to transform data and ideas into meaningful information necessary to make profitable decisions. Their system works every time."
Steven Laposa, PhD, MBA, Loveland Commercial Endowed Chair in Real Estate, Colorado State University

"The Grahams′ straightforward program helps my teams create clear and concise reports, letters, and other documents with minimal effort. I want this program to become the standard for my teams."
Bill Walter, Senior Vice President, Government and Infrastructure Division, KBR

"The Can Do Writing system made my career! I used it to write a winning business plan and proposal, and now I use it every day for all communications. Can Do Writing provides valuable insights into business and management as well as writing techniques."
Christian Robey, President, DC Progress

You may be an expert at what you do, but if you can′t communicate effectively in writing it may not matter. For scientists, businesspeople, and professionals in fields from engineering to public relations, the art of writing well can be a vital key to professional success.

Luckily, you don′t need an English degree to produce top–class writing. If you′re one of the millions of people who have to write clear, persuasive, understandable documents for your job, Can Do Writing is for you. Whether you′re writing a business plan, a scientific paper, a press release, or anything else, this simple, straightforward guide will show you how to do it quickly, with style and confidence. You′ll learn how to:

• Understand your audience and subject matter

• Develop a simple, five–part purpose statement to keep you on track

• Organize your main points into a coherent, sensible order

• Edit your work for clarity, coherence, organization, and logic

• Economize your words to craft a concise, powerful document

• Make your documents easily readable for any audience

Présentation de l'éditeur

Ten simple steps and forty–six techniques to help business professionals, engineers, and scientists write more effectively and efficiently

Can Do Writing is the writing guide for the hundreds of millions of people who write documents as part of a job. A survey of 112 highly paid occupations shows that these professionals share one career–building skill: writing is essential. For twenty–plus years, Daniel and Judith Graham have trained more than 70,000 business and technical professionals to use this system. Every one of these professionals can benefit from the proven writing system described in this book because Can Do Writing gives them the skills they need to succeed. In ten steps and 46 writing techniques, the authors systematically lead business readers through analysis, composition, and editing. These steps and techniques work every time for every imaginable document, for every profession, for every subject and every client. Writing isn′t easy, but Can Do Writing makes even the most complex writing project manageable.

Daniel and Judith Graham (Fairfax, VA) are the founders and principals of Graham Associates, providing quality writing consulting and training for business professionals, engineers, and scientists for more than 20 years.

Détails de l'édition

• Éditeur: Wiley
• Date d'édition: 2009
• ISBN 10: 0470449799
• ISBN 13: 9780470449790
• Reliure: Broché
• Langue: anglais
• Nombre de pages: 208