Guerrilla Marketing for Job Hunters 2.0: 1,001 Unconventional Tips, Tricks and Tactics for Landing Your Dream Job - Couverture souple

Levinson, Jay Conrad; Perry, David E.

 
9780470455845: Guerrilla Marketing for Job Hunters 2.0: 1,001 Unconventional Tips, Tricks and Tactics for Landing Your Dream Job
Couverture souple
ISBN 10 : 0470455845 ISBN 13 : 9780470455845
Editeur : John Wiley & Sons Ltd, 2009

Synopsis

An updated field manual for guerrilla job hunters Guerrilla Marketing for Job Hunters 2.0 delivers unbeatable new techniques for landing a great job even in a recession. Like the first edition, this job-winning resource reveals inside strategies and techniques that get people hired. This updated, expanded edition offers breakthrough tips for using social networking sites like LinkedIn and MySpace to land a great job. Readers will learn how to promote themselves like a Hollywood movie; deploy the forbidden weapons of top-gun headhunters; and negotiate job offers like a sports agent. Jay Conrad Levinson (DeBary, FL) is the Chairman of Guerrilla Marketing International, as well as the author of the bestselling Guerrilla Marketing series of books. David E. Perry (Ottowa, ON, Canada) is Managing Partner of Perry-Martel International, a top executive search, recruiting, and placement firm.

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À propos de l'auteur

Jay Conrad Levinson is the author or coauthor of the more than 32 books in the biggest series of books on marketing in history. His books appear in 60 languages and are required reading in many MBA programs worldwide. Jay taught guerrilla marketing for 10 years at the extension division of the University of California in Berkeley. He was a practitioner of guerrilla marketing in the United States-as senior vice-president at J. Walter Thompson, and in Europe, as creative director at Leo Burnett Advertising. He has written monthly columns for Entrepreneur and Inc., a syndicated column for newspapers and magazines and online columns published monthly on the Microsoft and GTE web sites.

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Éditeur
John Wiley & Sons Ltd
Date d'édition
2009
Langue
anglais
ISBN 10 
0470455845
ISBN 13 
9780470455845
Reliure
Broché
Numéro d'édition
2
Nombre de pages
368
Coordonnées du fabricant
non disponible
Personne responsable
non disponible