Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja!
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Avinash Kaushik is the author of the leading research & analytics blog Occam's Razor. He is also the Analytics Evangelist for Google and the Chief Education Officer at Market Motive, Inc. He is a bestselling author and a frequent speaker at key industry conferences around the globe and at leading American universities. He was the recipient of the 2009 Statistical Advocate of the Year award from the American Statistical Association.
The author donates all proceeds from his books to two charities, The Smile Train and The Ekal Vidyalaya Foundation.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Destinations, frais et délaisVendeur : medimops, Berlin, Allemagne
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Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
paperback. Etat : Very Good. Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780470529393
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Etat : Aceptable. : Descubre cómo medir, analizar y actuar sobre las últimas tendencias en analítica web con 'Web Analytics 2.0'. Avinash Kaushik te guía a través de estrategias y modelos de ejecución específicos para evolucionar desde herramientas de clickstream hasta obtener información cualitativa, experimentación y herramientas de inteligencia competitiva. Aprende a transformar tu pensamiento y a aplicar metodologías avanzadas para optimizar tu sitio web y tus campañas de marketing online. Este libro es una guía esencial para profesionales que buscan dominar el análisis web y mejorar la toma de decisiones basada en datos. EAN: 9780470529393 Tipo: Libros Categoría: Tecnología|Negocios y Economía|Ciencias Título: Web Analytics 2.0 Autor: Avinash Kaushik Editorial: Sybex Inc.,U.S. Idioma: en Páginas: 475 Formato: tapa blanda. N° de réf. du vendeur Happ-2025-09-10-7cbb131d
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Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
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