Managing Technological Innovation: Competitive Advantage from Change - Couverture rigide

Betz, Frederick

 
9780470547823: Managing Technological Innovation: Competitive Advantage from Change

Synopsis

Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.

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À propos de l?auteur

FREDERICK BETZ, PhD, is an Adjunct Professor in the Department of Engineering and Technology Management at Portland State University. He is also a Visiting Professor at the Nile University in Cairo, Egypt.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9780471173809: Managing Technological Innovation: Competitive Advantage from Change

Edition présentée

ISBN 10 :  0471173800 ISBN 13 :  9780471173809
Editeur : John Wiley & Sons Inc, 1997
Couverture rigide