Synopsis
From a leader in innovation best practices, 10 simple and practical steps your business must take to achieve profitable growth, through innovation
In this timely guide, innovation expert and former CEO Robert Brands presents the best practices for today's "innovate or die" world, in the form of 10 simple and practical steps your business must take to achieve growth through innovation.
Robert's Rules of Innovation(TM) simply, intelligently, and entertainingly creates order from the chaos imposed by today's misguided mandate for "addition by subtraction" profitability. Concisely, Robert's Rules of Innovation(TM)
- Distills Robert Brands' wealth of experience as a leader of international product development teams
- Explains why innovation is imperative
- Provides the practical steps needed to deliver innovation
- Draws upon the wisdom of global business leaders and is filled with real world examples, anecdotes, and practices
Timely, accessible, and indispensable, Robert's Rules of Innovation(TM) is a road map for success through sustainable innovation with a clear message: innovation is the lifeblood of business and the secret to outperforming your competition. Direct and practical, Robert's Rules of Innovation(TM) is a must-read for managers at all levels.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
ROBERT F. BRANDS is President and founder of Brands & Company, LLC (www.innovationcoach.com). Having gained hands-on experience in bringing innovation to market, creating and improving the necessary product development processes and needed culture, he delivered on his charter to bring "at least one new product per year to market"--resulting in double-digit profitable growth and share-holder value.
MARTIN J. KLEINMAN is a New York-based business writer and marketing communications specialist (www.commstratpr.com). His experience includes work at a wide range of companies, such as DuPont, Johnson & Johnson, Mattel, Infiniti Automobiles, Coors, American Express, Fidelity, and more.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Robert's Rules of Innovation : A 10-Step Program for Corporate Survival
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Wiley & Sons, Incorporated, John, 2010
ISBN 10 : 0470596996
ISBN 13 : 9780470596999
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Robert's Rules of Innovation: A 10-Step Program for Corporate Survival
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Wiley, 2010
ISBN 10 : 0470596996
ISBN 13 : 9780470596999
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Robert's Rules of Innovation: A 10-Step Program for Corporate Survival
Edité par
Wiley, 2010
ISBN 10 : 0470596996
ISBN 13 : 9780470596999
Ancien ou d'occasion
Couverture rigide
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Robert's Rules of Innovation: A 10-Step Program for Corporate Survival
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Wiley, 2010
ISBN 10 : 0470596996
ISBN 13 : 9780470596999
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Robert's Rules of Innovation : A 10-Step Program for Corporate Survival
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Robert's Rules of Innovation
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John Wiley and Sons Inc, US, 2010
ISBN 10 : 0470596996
ISBN 13 : 9780470596999
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Hardback. Etat : New. From a leader in innovation best practices, 10 simple and practical steps your business must take to achieve profitable growth, through innovation In this timely guide, innovation expert and former CEO Robert Brands presents the best practices for today's "innovate or die" world, in the form of 10 simple and practical steps your business must take to achieve growth through innovation. Robert's Rules of InnovationT simply, intelligently, and entertainingly creates order from the chaos imposed by today's misguided mandate for "addition by subtraction" profitability. Concisely, Robert's Rules of InnovationT Distills Robert Brands' wealth of experience as a leader of international product development teamsExplains why innovation is imperativeProvides the practical steps needed to deliver innovationDraws upon the wisdom of global business leaders and is filled with real world examples, anecdotes, and practices Timely, accessible, and indispensable, Robert's Rules of InnovationT is a road map for success through sustainable innovation with a clear message: innovation is the lifeblood of business and the secret to outperforming your competition. Direct and practical, Robert's Rules of InnovationT is a must-read for managers at all levels. N° de réf. du vendeur LU-9780470596999
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Robert's Rules of Innovation : A 10-Step Program for Corporate Survival
Edité par
Wiley, 2010
ISBN 10 : 0470596996
ISBN 13 : 9780470596999
Ancien ou d'occasion
Couverture rigide
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
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Robert's Rules of Innovation: A 10-Step Program for Corporate Survival
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Robert's Rules of Innovation: A 10-Step Program for Corporate Survival (eng)
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Robert's Rules of Innovation (Hardcover)
Edité par
John Wiley & Sons Inc, New York, 2010
ISBN 10 : 0470596996
ISBN 13 : 9780470596999
Neuf
Couverture rigide
Edition originale
Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
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Hardcover. Etat : new. Hardcover. From a leader in innovation best practices, 10 simple and practical steps your business must take to achieve profitable growth, through innovation In this timely guide, innovation expert and former CEO Robert Brands presents the best practices for today's "innovate or die" world, in the form of 10 simple and practical steps your business must take to achieve growth through innovation. Robert's Rules of Innovation simply, intelligently, and entertainingly creates order from the chaos imposed by today's misguided mandate for "addition by subtraction" profitability. Concisely, Robert's Rules of Innovation Distills Robert Brands' wealth of experience as a leader of international product development teamsExplains why innovation is imperativeProvides the practical steps needed to deliver innovationDraws upon the wisdom of global business leaders and is filled with real world examples, anecdotes, and practices Timely, accessible, and indispensable, Robert's Rules of Innovation is a road map for success through sustainable innovation with a clear message: innovation is the lifeblood of business and the secret to outperforming your competition. Direct and practical, Robert's Rules of Innovation is a must-read for managers at all levels. Robert's Rules of Innovation , from CEO and innovator Robert Brands provides the order of imperatives needed to facilitate and deliver profitable growth through innovation. This book will entertain and enrich readers with real-life examples, contributed by Brands and his international network of Innovate-For-Success experts. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9780470596999
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