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Synopsis
Praise for Socialnomics "It's obvious that Erik Qualman's passion is social media." -Dan Heath, New York Times bestselling coauthor of Made to Stick and Switch "People are hot for social media ...Erik Qualman says it's about listening first, then selling." -Forbes "Erik Qualman has been doing his homework on the social media phenomenon." -The Huffington Post "This is a must-read for anyone trying to leverage the social graph rather than be squashed by it." -Steve Kaufer, CEO, TripAdvisor "You learn a lot about someone from how they treat their moms. Erik is a trustworthy guy." -Chris Brogan, New York Times bestselling author of Trust Agents and Social Media 101 "Qualman is to social media what Demming is to quality and Drucker to management." -Scott Galloway, Professor, Stern School of Business, NYU The newly revised and updated guide to the social media revolution! Welcome to the world of Socialnomics-where consumers and the societies they create online have profound effects on our economy and the businesses that operate within it. Online word of mouth, social search, social commerce, and the influence of peer groups are making traditional marketing strategies obsolete. As a result, we no longer have a choice on whether we do social media; the question is how well we do it. Join Erik Qualman in Socialnomics for a fascinating look at the business implications of social media, and tap its considerable power to increase sales, cut marketing costs, and communicate directly with consumers.
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À propos de l?auteur
Erik Qualman has helped grow the online marketing and e-business functions for several Top 100 brands over his sixteen-year career. He is currently the Global Vice President of Online Marketing for EF Education, the world's largest private educator, and an MBA Professor at the Hult International Business School. Qualman is also an International Fortune 500 Speaker and his blog socialnomics.com is listed by PCWorld Magazine as a Top 10 Blog to Boost Your Social Network Savvy. His video "Socialnomics: Social Media Revolution" was one of 2010's most viral on YouTube. Follow him on Twitter at @equalman and visit www.socialnomics.com.
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Socialnomics: How Social Media Transforms the Way We Live and Do Business
Edité par
John Wiley & Sons Ltd, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
Ancien ou d'occasion
Softcover
Vendeur : Ammareal, Morangis, France
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Softcover. Etat : Bon. Ancien livre de bibliothèque. Petite(s) trace(s) de pliure sur la couverture. Légères traces d'usure sur la couverture. Salissures sur la tranche. Pages cornées. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Slightly creased cover. Slight signs of wear on the cover. Stains on the edge. Dog-eared pages. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur F-039-768
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Socialnomics: How Social Media Transforms the Way We Live and Do Business
Edité par
John Wiley & Sons Ltd, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
Ancien ou d'occasion
Softcover
Vendeur : Ammareal, Morangis, France
Évaluation du vendeur 5 sur 5 étoiles
Softcover. Etat : Très bon. Légères traces d'usure sur la couverture. Edition 2010. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Slight signs of wear on the cover. Edition 2010. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur E-936-160
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Socialnomics: How Social Media Transforms the Way we Live and do Business
Edité par
Wiley & Sons, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
Ancien ou d'occasion
Softcover
Vendeur : Bookbot, Prague, Rébublique tchèque
Évaluation du vendeur 5 sur 5 étoiles
Softcover. Etat : Poor. Spuren von Feuchtigkeit / Nasse; Leichte Abnutzungen. Praise for Socialnomics "It's obvious that Erik Qualman's passion is social media." --Dan Heath, New York Times bestselling coauthor of Made to Stick and Switch "People are hot for social media . . . Erik Qualman says it's about listening first, then selling." --Forbes "Erik Qualman has been doing his homework on the social media phenomenon." --The Huffington Post "This is a must-read for anyone trying to leverage the social graph rather than be squashed by it." --Steve Kaufer, CEO, TripAdvisor "You learn a lot about someone from how they treat their moms. Erik is a trustworthy guy." --Chris Brogan, New York Times bestselling author of Trust Agents and Social Media 101 "Qualman is to social media what Demming is to quality and Drucker to management." --Scott Galloway, Professor, Stern School of Business, NYU The newly revised and updated guide to the social media revolution! Welcome to the world of Socialnomics--where consumers and the societies they create online have profound effects on our economy and the businesses that operate within it. Online word of mouth, social search, social commerce, and the influence of peer groups are making traditional marketing strategies obsolete. As a result, we no longer have a choice on whether we do social media; the question is how well we do it. Join Erik Qualman in Socialnomics for a fascinating look at the business implications of social media, and tap its considerable power to increase sales, cut marketing costs, and communicate directly with consumers. N° de réf. du vendeur f7cf9c39-c0e0-470c-b436-2740f11b857a
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Socialnomics: How Social Media Transforms the Way We Live and Do Business
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John Wiley & Sons 26/11/2010, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
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Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9780470638842
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Socialnomics: How Social Media Transforms the Way We Live and Do Business
Edité par
John Wiley & Sons 26/11/2010, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
Ancien ou d'occasion
Couverture souple
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
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Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9780470638842
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Socialnomics: How Social Media Transforms the Way We Live and Do Business
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Wiley, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
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Etat : good. couverture souple, moyen format , bon état. . 3074494 - Socialnomics: How Social Media Transforms the Way We Live and Do Business, Qualman, Erik, John Wiley & Sons Ltd, 2010. N° de réf. du vendeur 3074494
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Socialnomics : How Social Media Transforms the Way We Live and Do Business
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Wiley & Sons, Incorporated, John, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
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Etat : Good. rev Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur GRP62859777
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Socialnomics : How Social Media Transforms the Way We Live and Do Business
Edité par
Wiley & Sons, Incorporated, John, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books: West, Reno, NV, Etats-Unis
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Etat : Good. rev Edition. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur 4065433-75
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Socialnomics : How Social Media Transforms the Way We Live and Do Business
Edité par
Wiley & Sons, Incorporated, John, 2010
ISBN 10 : 0470638842
ISBN 13 : 9780470638842
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
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Etat : Good. rev Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur GRP62859777
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Socialnomics: How Social Media Transforms the Way We Live and Do Business
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Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.9. N° de réf. du vendeur G0470638842I4N00
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