Event Planning: Ethics and Etiquette : A Principled Approach to the Business of Special Event Management - Couverture rigide

Allen, J.

Couverture rigide

ISBN 10 : 0470832606 ISBN 13 : 9780470832608

Editeur : John Wiley & Sons Ltd, 2003

Synopsis

The world of event planning can be alluring and dangerous at once-exotic locales, wining and dining, and people traveling without their spouses. In such situations the line between business and pleasure blurs and the nature of relationships gets cloudy. With a thoughtless act or a less-than-tactful word, long-lasting business relationships can be ruined forever. Beyond that, budgets are on the chopping block and competition for business is tight. In that environment, people often cut not just financial corners, but the ethical ones, too. There's a fine line between innocent perks and inappropriate gifts or kickbacks.Event planners today must navigate a minefield of potentially sticky situations that can easily blow up in their face. Without a professional code, lines of acceptable behavior are easily crossed. And what you do personally can hurt you professionally. "Event Planning Ethics and Etiquette" provides event planners with the companion they need to stay out of trouble, keep professional relationships healthy and profitable, avoid the riskier temptations of the lifestyle, and win business in a highly competitive market using ethical business practices.This book: explains how to establish policies and codes of behavior, in the office and on site at events; offers guidelines on when it is acceptable to accept a gift, what is acceptable, and what is inappropriate; shows how to prepare yourself, as well as your staff, for what to expect, and how to handle the unexpected with business finesse; covers business etiquette in event planning crisis management situations; helps you to avoid putting yourself and your company at personal and professional risk; features real-life examples and situations, and advice on how to handle them with poise and professionalism; and, includes a list of 'Event Planning Do's and Don'ts'. "Event Planning Ethics and Etiquette" will be of value to the professional event planner; to event planning suppliers and clients working with industry professionals; as well as to those in related fields, such as public relations, administrative professionals, communications; and anyone in the hospitality, culinary, and travel industry.

A propos du livre

À propos de l'auteur

Judy Allen is highly regarded as an expert in the field of event planning. She is founder and President of Judy Allen Productions, a full-service event planning production company that specializes in consulting on strategic event design, as well as in designing, producing, and orchestrating special events worldwide. Judy has created special events in over thirty countries for up to 2,000 guests at a time. She has designed and produced memorable events such as Disney's opening-night gala for Beauty and the Beast, and coordinated Norman Jewison's 25th anniversary celebration for Fiddler on the Roof. The events she has done range from very exclusive VIP events to multimillion-dollar, multimedia extravaganzas such as new car product launches. Judy has been involved not only in event design, but also in multimedia stage production and show flow. Judy is also the author of two industry-leading bestsellers: Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives and Other Special Events (John Wiley & Sons, 2000), and The Business of Event Planning: Behind-the-Scenes Secrets of Successful Special Events (John Wiley & Sons, 2002). She has written a series of weekly columns on event planning for the New York Post Page Six.com, and regularly contributes feature articles and expert columns to industry publications such as Meetings and Incentive Travel Magazine, The Meeting Professional, and the magazine of the Professional Convention Management Association. Judy Allen can be reached at judyallen@on.aibn.com.

Détails de l'édition

• Éditeur: John Wiley & Sons Ltd
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0470832606
• ISBN 13: 9780470832608
• Reliure: Relié
• Nombre de pages: 320
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible