E-Learning Strategies: How to Get Implementation and Delivery Right First Time - Couverture rigide

Morrison, Don

Couverture rigide

ISBN 10 : 0470849223 ISBN 13 : 9780470849224

Editeur : John Wiley & Sons Inc, 2003

Synopsis

As more than 90% of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for e-learning. This book shows those companies how to get e-learning implementation right first time. Don Morisson explores and explains the whole implementation continuum - strategy, vendor selection, technology, implementation, culture change, content development and delivery. Most importantly he stresses that the success or failure of an e-learning initiative is directly related to the underlying strategic thinking. Written for a more mature, second generation e-learning market the book provides a practitioner's handbook to both guide the novice and inform the veteran.
* Focuses on the reader's needs
* Focuses on the strategic issues of e-learning
* Informed by key business drivers
* Supported and endorsed by PWC
Readership: Senior managers including CEOs, CIOs, CLOs, HR Directors, middle management responsible for implementing and/or delivering e-learning, consultants

A propos du livre

À propos de l?auteur

Don Morrison is a successful film writer and director who has worked at the cutting edge of media. A pioneer in the area of interactive media in the early 1980s, he has spent the last two decades creating training content in film, video, multimedia, and e-learning. The quality and innovation which are characteristic of his work have been recognised through more than twenty industry awards.

More recently he has worked with PWC Consulting to design, develop, and implement a global e-learning solution for its consultants. Part of this book is based on his research and experience with PWC.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0470849223
• ISBN 13: 9780470849224
• Reliure: Relié
• Nombre de pages: 428
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible