Autor Garry Sutton ist einer der begehrtesten "Krisenspezialisten" in der modernen Geschäftswelt. Er hat fast ein Dutzend kränkelnder Unternehmen schon vor dem endgültigen Zusammenbruch gerettet, und zwar querbeet durch alle Branchen - von Sicherheitstechnik- und Druckereiunternehmen, über Entsorgungsfirmen, bis hin zu Raumfahrts-, Satellitenkommunikations- und Softwareunternehmen. In "The Six Month Fix" wirft Sutton einen Blick hinter die PR-Kulissen dieser Unternehmen und zeigt dem Leser, welche Krisensituationen er jeweils in den Griff bekommen musste, damit es mit dem Unternehmen wieder bergauf ging. Offen, humorvoll und kompromisslos beschreibt er hier seine "Kriegsgeschichten" und die Lehren, die er aus der Rettung angeschlagener Unternehmen gezogen hat. Profitieren auch Sie von der Erfahrung eines absoluten Profis. "The Six Month Fix" - das sind aufrichtige, klare und direkte Ratschläge für Manager, die sich der Herausforderung ihres Lebens stellen müssen.
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GARY SUTTON has been a "turnaround CEO" for various firms, including printing, software, retail advertising, aerospace manufacturing, satellite communications, and online data storage. Currently, Sutton sits on two public and several private boards. Sutton also writes a column for a local business magazine, the T-Sector, and has authored several books.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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