Digital Money. The New Era Of Internet Commerce - Couverture souple

Lynch, Daniel-C; Lundquist, Leslie

Couverture souple

ISBN 10 : 047114178X ISBN 13 : 9780471141785

Editeur : John Wiley & Sons Inc, 1996

Synopsis

This study examines the technological processes, issues and strategic considerations to be discussed before the ability to conduct financial transactions on the Internet becomes a reality. It aims to prepare managers and other professionals for the possibility of Internet transaction capabilities, and examines what types of transactions are most appropriate for business needs. The text teaches the basic principles of exchanging digital money and commodity information and the different proposed protocols and standards enabling this, including the pros and cons of each approach. It also illustrates how digital money can be used creatively to open new markets and sales opportunities for any company.

A propos du livre

Quatrième de couverture

"Read this book first before investing in Internet commerce." –– Vinton G. Cerf, Cofounder, The Internet Society

Prepare for the coming revolution in Internet commerce.

In this in–depth executive briefing, CyberCash founder Daniel Lynch and new technology specialist Leslie Lundquist provide decision makers with an invaluable head start on the emerging world of Internet commerce. Digital Money explains the processes, issues, and strategic considerations of options now, or soon to be, available. It helps you to understand the various ways in which your business can benefit from developing Internet transaction capabilities. And it provides answers to an array of practical considerations, such as how much it will cost you to set up and maintain a digital exchange system, what types of technologies and resources you will need to support it, which methods are most appropriate for your type of business, and many others.

Explains the technical basics of secure digital transactions, including encryption and digital signatures
∗ Explains the essential principles of exchanging digital money and goods
∗ Describes current and emerging forms of digital financial transaction, including direct sales, online investing and banking, and the exchange of commodities
∗ Critically reviews proposed protocols and standards now vying for predominance, including Netscape, CyberCash, DigiCash, and First Virtual Holdings
∗ Describes creative ways for using digital money to open new markets and sales opportunities

Authoritative, complete, and up–to–the–minute, Digital Money helps you make informed decisions about how to take your company into the brave new world of Internet commerce.

Biographie de l'auteur

DANIEL C. LYNCH is a founder and Chairman of CyberCash, Inc., one of the pioneering companies in Internet financial transactions. He is also founder and Chairman of the Interop Company and serves on the boards of trustees of the Santa Fe Institute, the Bionomics Institute, and The Internet Society.

LESLIE LUNDQUIST is a writer and software engineer specializing in new technologies and Internet publishing. She has worked on many groundbreaking computer products, including projects at Xerox and Apple Computer, and currently owns a successful writing and Internet consulting business.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 1996
• Langue: anglais
• ISBN 10: 047114178X
• ISBN 13: 9780471141785
• Reliure: Broché
• Nombre de pages: 302
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible