Making Technology Investments Profitable: Roi Roadmap to Better Business Cases - Couverture rigide

Keen, Jack M.; Digrius, Bonnie

 
9780471227335: Making Technology Investments Profitable: Roi Roadmap to Better Business Cases
Couverture rigide
ISBN 10 : 0471227331 ISBN 13 : 9780471227335
Editeur : John Wiley & Sons Inc, 2003

Synopsis

Insuring the value of IT ventures, from implementation through execution Over 50 percent of all Information Technology projects fail, not only costing companies considerable monetary investment but also thwarting key strategic initiatives for which the new technology was critical. This book helps executives and managers increase IT project success by using a process for identifying the true ROI value for proposed IT investments--"Real ROI"--then tracking project results against that standard. This guide provides an abundance of pragmatic tips, tools, and techniques to make the process easy to understand, focusing on implementing an ROI plan as well as on tracking IT investments and measuring results postimplementation.

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À propos de l?auteur

JACK M. KEEN is founder and president of The Deciding Factor, Inc., www.decidingfactor.com, an international provider of ROI business case tools, ROI content, workshops, and consulting. He is a noted speaker, trainer, and consultant on effective ROI methods for clients on four continents. Over 7,000 people worldwide have been trained on his acclaimed VALUE-on-Demand(TM) methods. He can be reached at jkeen@decidingfactor.com. BONNIE DIGRIUS is Vice President of The Deciding Factor, Inc. She consults to senior executives on issues of vital importance to the enterprise, such as IT evaluation methods. She has advised over 5,000 senior managers to include CEOs, CIOs, CFOs, and VPs of Fortune 1,000 firms. She has been frequently quoted in such publications as The Wall Street Journal, Fortune, BusinessWeek and the New York Times, and has been interviewed on CNBC-TV. She can be reached at bdigrius@decidingfactor.com.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
John Wiley & Sons Inc
Date d'édition
2003
Langue
anglais
ISBN 10 
0471227331
ISBN 13 
9780471227335
Reliure
Relié
Nombre de pages
320
Coordonnées du fabricant
non disponible
Personne responsable
non disponible