Kellogg on Technology & Innovation - Couverture rigide

Couverture rigide

ISBN 10 : 047123592X ISBN 13 : 9780471235927

Editeur : John Wiley & Sons Inc, 2002

Synopsis

This book presents the future of business technology This book examines the exciting new technologies that will soon be entering the workplace. The experts from the Kellogg School of Management offer a uniquely business oriented approach and perspective on the subject. The editors provide not only an overview of the lure and promise of these domains but also a rich account of the business propositions underlying the commercialization of these efforts. There is also a discussion on alternative business models surrounding each technology as well as on the sources of value creation and those who will benefit from it.

A propos du livre

À propos de l'auteur

RANJAY GULATI is Michael L. Nemmers Distinguished Professor of ElectronicCommerce and Technology at the Kellogg School of Management, Northwestern University. MOHANBIR SAWHNEY is McCormick Tribune Professor of Technology and Chair of the Technology Industry Management Program at Kellogg. ANTHONY PAONI is Clinical Professor of Technology at Kellogg.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 047123592X
• ISBN 13: 9780471235927
• Reliure: Relié
• Nombre de pages: 368
• Éditeur: Gulati Ranjay, Sawhney Mohanbir, Paoni Anthony
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible