Introduction to Management in the Hospitality Industry - Couverture rigide

Powers, Tom

Couverture rigide

ISBN 10 : 0471252034 ISBN 13 : 9780471252030

Editeur : John Wiley & Sons Inc, 1999

Synopsis

Hospitality management spans all aspects of the hotel, foodservice, restaurant, and travel and tourism businesses, including operations, marketing and sales. This is an introductory textbook for those studying hospitality management, the book incorporates the data and trends that the author has gathered in his interviews with hospitality industry professionals. It provides a comprehensive treatment of the industry and includes learning objectives, summaries, review questions, key terms and concepts. It contains an international chapter, and real-world experiences.

A propos du livre

Présentation de l'éditeur

Rave Reviews from Students and Instructors on This Classic Introduction to Management in the Hospital Industry From Instructors . "The industry practice notes bring a contemporary focus to the text, and case studies are thought–provoking and will provide an excellent basis for classroom discussion." –Patricia R. Agnew, Johnson & Wales University "I find the text a valuable source of information for our introductory course." –James D. Bennett, Indiana University–Purdue University, Indianapolis ".very clear, down–to–earth style, easy to understand, and very well written." –John W. Dunn, Santa Barbara City College "The new edition enables the students to take a concept or fact and tie it to the real world." –Paul J. Myer, Northwestern Business College From Students . "The authors′ writing style is easy to follow and held my interest for pages at a time." –Larry Slade, Colorado State University "Concepts were clearly explained and ′real world′ examples supported the theories." –Saskia Villamil, Northern Virginia Community College Reflecting rapidly changing industry trends, Introduction to Management in the Hospitality Industry, Sixth Edition consolidates all aspects of foodservice, lodging, and tourism operations into an up–to–date, comprehensive overview of hospitality management. This fully revised edition focuses on problem–solving tools managers use to achieve their goals, with topics ranging from sales, service, and marketing to the fundamentals of management.

Biographie de l'auteur

TOM POWERS, widely recognized for his pioneering work in hospitality education, is Professor Emeritus at the School of Hotel and Food Administration at the University of Guelph in Ontario, Canada. CLAYTON W. BARROWS is Associate Professor at the School of Hotel, Restaurant & Tourism Administration at the University of New Orleans in Louisiana.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 1999
• Langue: anglais
• ISBN 10: 0471252034
• ISBN 13: 9780471252030
• Reliure: Relié
• Numéro d'édition: 6
• Nombre de pages: 608
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible