Data Management: An Organizational Perspective - Couverture rigide

Watson, Richard T.; Bostrom, Robert P.

Couverture rigide

ISBN 10 : 0471305340 ISBN 13 : 9780471305347

Editeur : John Wiley and Sons (WIE), 1998

Synopsis

This textbook has been designed for MIS and MBA students on database management courses. Using organizational memory as a motivating feature, the book explores the critical impact of data on businesses and the importance of effective data management. It explains how databases are used and designed to manage data, but also discusses other management and storage technologies, including Hypertext, Groupware, and multimedia memory. The book's managerial orientation emphasizes why and how data is used in business, how organizations use databases to store and use data, and how to design and build a database.

A propos du livre

Présentation de l'éditeur

Complete coverage of database management with the correct balance of business and technical material for the MIS professional. This book covers the technical aspects of database design and implementation, with an equal emphasis on the "why" and "how" of the management of databases, and the managerial uses and philosophy behind databases.

Détails de l'édition

• Éditeur: John Wiley and Sons (WIE)
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0471305340
• ISBN 13: 9780471305347
• Reliure: Relié
• Nombre de pages: 672
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible