Managing and Using Information in the Digital Economy: A Strategic Approach - Couverture souple

Pearlson, Keri E.

Couverture souple

ISBN 10 : 0471320013 ISBN 13 : 9780471320012

Editeur : John Wiley and Sons (WIE), 2001

Synopsis

This book arms non technical managers with the insights and information they need to become knowledgeable participants in their companies information system resources decision--making. It provides them with a framework for understanding how businesses use and manage information, acquaints them with the key information technologies, and provides them with a working familiarity with MIS, project management, information architecture, and other key components of information systems organization. Readers also learn proven strategies for integrating IT with business strategies to create competitive advantages for their organizations.

A propos du livre

À propos de l?auteur

Dr. Keri E. Pearlson is the President of KP Partners, a consultancy to both small and large businesses in the area of strategic use of information systems and organizational design. She is also the President of the Zero Time Institute, dedicated to researching and coaching businesses in successful strategies for the new economy. She specializes in executive education programs, seminars, briefing, and management coaching. She serves on the Board of directors of I--Teams.com and Intelligent Learning Systems. Dr. Pearlson holds a Doctorate in Business Administration (DBA) in Management Information Systems from the Harvard Business School and both a Masters Degree in Industrial Engineering Management and a Bachelors Degree in Applied Mathematics from Stanford University.

Détails de l'édition

• Éditeur: John Wiley and Sons (WIE)
• Date d'édition: 2001
• Langue: anglais
• ISBN 10: 0471320013
• ISBN 13: 9780471320012
• Reliure: Broché
• Nombre de pages: 304
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible