Staying Small Successfully: A Guide for Architects, Engineers, and Design Professionals - Couverture rigide

Stasiowski, Frank A.

Couverture rigide

ISBN 10 : 0471407739 ISBN 13 : 9780471407737

Editeur : Wiley, 2001

Synopsis

Making smaller A/E/C firms more productive and moreprofitable

Want to do big things with a small company? This no-nonsense guideshows leaders of smaller architecture, engineering, and designfirms how to compete successfully against larger organizationswithout becoming one of them. It demonstrates how a smaller firmcan position itself to bring more value to its clients, operateover a larger geographical area, and develop a strategic plan forincreasing revenues and profits.

Featuring new chapters on forming strategic alliances andmaximizing the benefits of information technology, this new editionpresents updated case studies of more than fifty small designfirms. These firms have achieved remarkable success and handledlarge contracts with limited staff, and the case studies illustratehow they learned to:
* Anticipate client needs and meet them in advance
* Narrow the target market and expand the client base
* Leverage core competencies to create powerful marketingtools
* Establish strategic partnerships
* Survive and thrive during an economic downturn

Read Staying Small Successfully, Second Edition and follow itsrecommendations one step at a time. Your company will stay small, but your business, your revenues, and your profits will soar.

A propos du livre

À propos de l'auteur

FRANK A. STASIOWSKI, FAIA, is founder, CEO, and President of PSMJ Resources, Inc., a worldwide firm that specializes in improving the performance of A/E/C firms of all sizes and their personnel.

Détails de l'édition

• Éditeur: Wiley
• Date d'édition: 2001
• Langue: anglais
• ISBN 10: 0471407739
• ISBN 13: 9780471407737
• Reliure: Relié
• Numéro d'édition: 2
• Nombre de pages: 335
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible