Gute Entscheidungsfindung ist eine wesentliche Voraussetzung für gutes Management und erfolgreiche Strategieplanung. Doch leider sind die Fähigkeiten zur Entscheidungsfindung in Unternehmen häufig unzureichend ausgebildet. Autor George Wright demonstriert hier, warum es zu katastrophalen Strategiefehlern kommt und wie man sie vermeiden kann. "Strategic Decision Making" ist eine faszinierende Mischung aus psychologischer Theorie, praktischen Denkaufgaben und aktuellem Material aus den Medien. Mit zahlreichen Fallstudien, wie z.B. von Marks & Spencer, Dyson, der Barings Bank und dem Millennium Dome. "Strategic Decision Making" gehört zur neuen 'Fast Track'-Reihe und ist ein praktischer Leitfaden mit bewährten Tipps und Ratschlägen, für eine gute strategische Entscheidungsfindung. Lesen Sie hier alles über die besten Methoden und praxiserprobte Verfahren.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
George Wright has held Faculty positions at LBS and Leeds Business School, and is currently at Strathclyde Graduate School of Business, where he consults to major blue-chip clients such as Philips and IBM. He has conducted extensive research into the role of judgement in forecasting and decision making, with particular emphasis on the simplification strategies of managers which lead to poor decisions.
He has published both academic and trade books on forecasting and decision making, and contributed to various journals within the field. He founded the Journal of Behavioral Decision Making with Wiley in 1988 and is Associate Editor of the Wiley journal Journal of Forecasting and the journal International Journal of Forecasting.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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