IBM Redux: Lou Gerstner & the Business Turnaround of the Decade - Couverture rigide

Garr, Douglas

Couverture rigide

ISBN 10 : 0471491888 ISBN 13 : 9780471491880

Editeur : John Wiley & Sons Inc, 2000

Synopsis

Here is the first unauthorized and in-depth look at IBM's recovery and the man
who is leading it, Louis V. Gerstner, Jr.
Since joining IBM in 1993, Lou Gerstner has presided over one of the most
remarkable comebacks in business history, taking IBM from an $8 billion annual
loss to a stunning $6billion profit in 1997 - as a result, Gerstner has become
a superstar of business, recognised three years consecutively by Vanity Fair as
one of the top American movers-and-shakers, although he remains an elusive and
guarded public figure.
Garr's account is drawn from more than 150 interviews and hundreds of pages of
documents, with unprecedented access to current and former IBM employees, and
has already received enthusiastic reviews (see reviews section - more to
follow).

A propos du livre

Présentation de l'éditeur

An inside look at one of the greatest business stories of our day: Lou Gerstner's dramatic transformation of IBM from a dying company into a nimble giant

When Lou Gerstner took the helm at IBM in 1993, the company was headed toward bankruptcy. Six years later Big Blue was back and better than ever: its stock at an all-time high; its coffers filled with cash; and its market capitalization a healthy $169 billion. How did Gerstner do it?

With unprecedented access to current and former IBM employees, and drawing upon more than 150 interviews and hundreds of pages of documents, journalist Doug Garr offers the first in-depth took at the IBM miracle and the man who made it happen. From the complete overhaul of the company's image and culture to the takeover of Lotus and the development of network technology, Garr vividly illustrates Gerstner's operating methods, management philosophy, and vision. Fastpaced and fascinating, IB14 Redux provides rare insight into the world of information services and offers prescient advice on what IBM and its competitors need to do to keep on thriving in the twenty-first century.

Biographie de l'auteur

Doug Garr is the author of IBM Redux: Lou Gerstner and the Business Turnaround of the Decade. His work has appeared in BusinessWeek, Fortune's Technology Review, GQ, Popular Science, Worth, New York, and MIT's Technology Review. Garr lives in New York.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 2000
• Langue: anglais
• ISBN 10: 0471491888
• ISBN 13: 9780471491880
• Reliure: Relié
• Nombre de pages: 388
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible