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Synopsis
Marketing has evolved rapidly both as an academic and practical discipline and is now regarded as a fundamental part of the activities of most progressive business and organizations. "Strategic Market Relationships" provides a re-examination of the nature and scope of marketing as a subject and develops ideas about how organizations originate, sustain and develop relationships with their customers and suppliers.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
BILL DONALDSON is Director of Marketing and a Senior Lecturer at the Strathclyde Graduate Business School TOM O'TOOLE is Head of the Management and Organisation department at Waterford Institute of Technology where he lectures in business strategy and international marketing
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Strategic Market Relationships: From Strategy to Implementation
Edité par
John Wiley & Sons 27/12/2001, 2001
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
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Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9780471494430
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Strategic Market Relationships: From Strategy to Implementation
Edité par
John Wiley & Sons 27/12/2001, 2001
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
Ancien ou d'occasion
Couverture souple
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
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Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9780471494430
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Strategic Market Relationships : From Strategy to Implementation
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Wiley & Sons, Incorporated, John, 2002
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
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Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
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Strategic Market Relationships: From Strategy to Implementation
Edité par
John Wiley & Sons, 2002
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
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Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780471494430. N° de réf. du vendeur 8724366
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Strategic Market Relationships: From Strategy to Implementation
Edité par
John Wiley & Sons, 2002
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
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Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780471494430. N° de réf. du vendeur 8664222
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Strategic Market Relationships: From Strategy to Implementation
Edité par
John Wiley & Sons, 2002
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
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Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780471494430. N° de réf. du vendeur 7065325
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Strategic Market Relationships: From Strategy to Implementation
Edité par
John Wiley & Sons, 2001
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
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Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
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Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780471494430. N° de réf. du vendeur 8597245
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Strategic Market Relationships: From Strategy to Implementation
Edité par
Wiley, 2002
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ISBN 13 : 9780471494430
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Vendeur : Phatpocket Limited, Waltham Abbey, HERTS, Royaume-Uni
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Etat : Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. May contain underlining and/or highlighting. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-G-025-01958
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Strategic Market Relationships: From Strategy to Implementation
Edité par
John Wiley & Sons 12.2001., 2001
ISBN 10 : 0471494437
ISBN 13 : 9780471494430
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paperback
Vendeur : Modernes Antiquariat an der Kyll, Lissendorf, Allemagne
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paperback. Etat : Sehr gut. Auflage: 1. 288 Seiten kleine Lagerspuren am Buch, Inhalt einwandfrei und ungelesen 219408 Sprache: Englisch Gewicht in Gramm: 560. N° de réf. du vendeur 218109
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