Front-Line Customer Service: 15 Keys to Customer Satisfaction - Couverture rigide

Carr, Clay

 
9780471516163: Front-Line Customer Service: 15 Keys to Customer Satisfaction
Couverture rigide
ISBN 10 : 0471516163 ISBN 13 : 9780471516163
Editeur : John Wiley & Sons Inc, 1990

Synopsis

The purpose of this guide is to provide advice for small to medium sized businesses on how to turn unhappy buyers into dedicated customers. Based on 11 tactical principles, it shows how managers of these businesses can turn their greatest asset - contact with the customer - to their best advantage. It discusses the basics of customer psychology and explains in detail what value means to a customer. Step-by-step advice is given on the process of dealing with unhappy customers by solving their problems and changing their expectations. Numerous examples and case studies are included throughout.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
John Wiley & Sons Inc
Date d'édition
1990
Langue
anglais
ISBN 10 
0471516163
ISBN 13 
9780471516163
Reliure
Relié
Nombre de pages
288
Coordonnées du fabricant
non disponible
Personne responsable
non disponible