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Winning Combinations: The Coming Wave of Entrepreneurial Partnerships Between Large and Small Companies - Couverture rigide

Botkin, James; Matthews, Jana B.

 
9780471536581: Winning Combinations: The Coming Wave of Entrepreneurial Partnerships Between Large and Small Companies
Couverture rigide
ISBN 10 : 047153658X ISBN 13 : 9780471536581
Editeur : John Wiley & Sons Inc, 1992

Synopsis

Describes the growing popularity of mergers between small and large companies in order to compete more successfully in the business world. The author describes how the marketing skills and distribution capacity of a major firm can enhance the innovative and specialized approach of a small company.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
John Wiley & Sons Inc
Date d'édition
1992
Langue
anglais
ISBN 10 
047153658X
ISBN 13 
9780471536581
Reliure
Relié
Nombre de pages
288
Coordonnées du fabricant
non disponible
Personne responsable
non disponible