Do-it-yourself Advertising: How to Produce Great Ads, Brochures, Catalogs, Direct Mail and Much More - Couverture souple

Hahn, Fred E.

 
9780471553908: Do-it-yourself Advertising: How to Produce Great Ads, Brochures, Catalogs, Direct Mail and Much More

Synopsis

Designed as a handbook for those creating and supervising newspaper and magazine advertising as well as other forms of promotion, this text covers such aspects as telemarketing and mail shots in individual chapters. A detailed checklist is included for each type of promotional activity.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9780471553892: Do-it-yourself Advertising: How to Produce Great Ads, Brochures, Catalogs, Direct Mail and Much More

Edition présentée

ISBN 10 :  0471553891 ISBN 13 :  9780471553892
Editeur : John Wiley & Sons Inc, 1993
Couverture souple