Resorts: Management and Operation - Couverture rigide

Mill, Robert Christie

Couverture rigide

ISBN 10 : 047174722X ISBN 13 : 9780471747222

Editeur : John Wiley & Sons Inc, 2007

Synopsis

Effectively Develop and Manage a Resort Property-Revised and Updated In recent years, the definition of "resort" has expanded to include any facility that provides recreation and entertainment in combination with lodging. Revised and updated for these changes, Resorts: Management and Operation, Second Edition covers both new trends, like the increasing popularity of timeshares and cruise ships, and tried-and-true businesses like ski areas, golf resorts, spas, and casinos. The book provides a comprehensive look at how today's industry classifies, develops, markets, and manages these various properties. In addition to covering new growth areas in the resort field, this Second Edition also features a wide range of resources for learning, including: New chapters on cruise ships, specialty resorts, and casinos, highlighting the newest trends in the industry New resort case studies in each chapter Expanded coverage on spas, pools, and indoor waterparks Quick Getaway sidebars, showing practical examples and applications of theories discussed in the book Updated statistics throughout the text that reflect the latest industry information Enhanced discussions of the importance of developing facilities from an environmentally conscious and business-smart perspective so that the integrity of the natural base is maintained Students on their way to a career in resorts, as well as professionals seeking to update or improve their understanding of the business, will find Resorts: Management and Operation, Second Edition the key to success in this exciting industry.

A propos du livre

À propos de l?auteur

Robert Christie Mill, PhD, CHA, is a Professor in the School of Hotel, Restaurant, and Tourism Management in the Daniels College of Business at the University of Denver.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 2007
• Langue: anglais
• ISBN 10: 047174722X
• ISBN 13: 9780471747222
• Reliure: Relié
• Numéro d'édition: 2
• Nombre de pages: 504
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible