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Synopsis
Guidelines on how to develop and implement a programme for monitoring the activities of business competitors are presented in this book. The author interviewed executives at 100 corporations and found that the most successful monitoring programmes were extremely similar. The guidelines in this book are based on those programmes. Fuld explains how to develop a competitor intelligence programme without a large investment in computers or staff, why the "low-tech" route is often the most effective, how to communicate intelligence information to the decision makers, the importance of ethical guidelines, and how to conduct an intelligence audit to uncover a company's existing intelligence resources.
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Monitoring the Competition: Find Out What's Really Going On Over There
Edité par
Wiley (edition 1), 1988
ISBN 10 : 0471852619
ISBN 13 : 9780471852612
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Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. 1. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. N° de réf. du vendeur 0471852619-8-1-29
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EUR 13,31
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Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
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Monitoring the Competition: Find Out What's Really Going On Over There
Edité par
Wiley, 1988
ISBN 10 : 0471852619
ISBN 13 : 9780471852612
Ancien ou d'occasion
Couverture rigide
Vendeur : -OnTimeBooks-, Phoenix, AZ, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. N° de réf. du vendeur OTV.0471852619.G
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EUR 14,46
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Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Monitoring the Competition: Find Out What's Really Going On Over There
Edité par
Wiley, 1988
ISBN 10 : 0471852619
ISBN 13 : 9780471852612
Ancien ou d'occasion
Couverture rigide
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G0471852619I4N10
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EUR 14,72
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Expédition nationale : Etats-Unis
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Monitoring the Competition : Find Out What's Really Going on over There
Edité par
Wiley & Sons, Incorporated, John, 1988
ISBN 10 : 0471852619
ISBN 13 : 9780471852612
Ancien ou d'occasion
Couverture rigide
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 45795610-6
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EUR 15,98
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Expédition nationale : Etats-Unis
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Monitoring the Competition : Find Out What's Really Going on over There
Edité par
John Wiley & Sons, Incorporated, Hoboken, NJ, U.S.A., 1988
ISBN 10 : 0471852619
ISBN 13 : 9780471852612
Ancien ou d'occasion
Couverture rigide
Vendeur : "Pursuit of Happiness" Books, Oakland, CA, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Hardcover. Etat : Very Good. Publisher: John Wiley & Sons, Inc., 1988, V.Good, HB, ISBN: 0-471-85261-9, bookplate. Book. N° de réf. du vendeur 008823
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EUR 56,05
Expédition à EUR 3,56
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)