Managing Outside Pressure: Strategies for Preventing Corporate Disasters - Couverture rigide

Winter, Matthias; Steger, Ulrich

 
9780471979333: Managing Outside Pressure: Strategies for Preventing Corporate Disasters
Couverture rigide
ISBN 10 : 0471979333 ISBN 13 : 9780471979333
Editeur : John Wiley & Sons Inc, 1998

Synopsis

Hier wird erklärt, wie sich Unternehmen ein computergestütztes "Frühwarnsystem" aufbauen können, das eine schnelle, effektive und adäquate Reaktion auf Druck von außen ermöglicht. Eindrucksvolle Fallbeispiele aus Unternehmen wie Shell (Brent Spar), Nestle (genmanipulierte Soja) oder den Schweizer Banken (Nazi-Gold) illustrieren die Gedanken der Autoren. (03/98)

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À propos de l?auteur

Dr. Matthias Winter, now at McKinsey & Co., was Research Associate at IMD, the International Institute for Management Development in Lausanne, Switzerland. Previously, he worked as freelance Research Associate at a German research institute. Matthias Winter studied in Germany, Argentina and the United States. He has masters degrees in information management and business administration and received his PhD in business administration from the European Business School in Oestrich-Winkel, Germany. Ulrich Steger holds the Alcan Chair of Environmental Management and is Director of the Research Institute for Environmental Management and Business Administration. Previously, he was a full professor at the European Business School. He is a member of the supervisory or advisory boards of several major companies and organisations, including having been on the Management Board of Directors of Volkswagen AG. Professor Steger has also been active in German politics and was Minister of Economics and Technology in the State of Hesse for three years. He holds a PhD Diploma-Oec from Ruhr University and has also been Guest Professor at St. Gallen University and a Fellow at Harvard University.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
John Wiley & Sons Inc
Date d'édition
1998
Langue
anglais
ISBN 10 
0471979333
ISBN 13 
9780471979333
Reliure
Relié
Nombre de pages
264
Coordonnées du fabricant
non disponible
Personne responsable
non disponible