Articles liés à This is PR: The Realities of Public Relations

This is PR: The Realities of Public Relations - Couverture souple

Newsom, Doug; Turk, Judy; Kruckeberg, Dean

 
9780495569053: This is PR: The Realities of Public Relations
Couverture souple
ISBN 10 : 0495569054 ISBN 13 : 9780495569053
Editeur : Wadsworth Publishing Co Inc, 2009

Synopsis

Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, International Edition covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects of public relations. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.

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Éditeur
Wadsworth Publishing Co Inc
Date d'édition
2009
Langue
anglais
ISBN 10 
0495569054
ISBN 13 
9780495569053
Reliure
Broché
Nombre de pages
432
Coordonnées du fabricant
non disponible
Personne responsable
non disponible