The Winning Message: Candidate Behavior, Campaign Discourse, and Democracy - Couverture souple

Simon, Adam F.

 
9780521001915: The Winning Message: Candidate Behavior, Campaign Discourse, and Democracy

Synopsis

This study investigates candidate behavior in American electoral campaigns.

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Présentation de l'éditeur

This study investigates candidate behavior in American electoral campaigns. It centers on a question of equal importance to citizens and scholars: how can we produce better political campaigns? The project takes an innovative approach to answering this question by bringing together critical and empirical methods as well as game theory in a sophisticated yet readable text. The answer comes in four parts. First, Simon develops the idea of dialogue as a standard for evaluating political campaigns. Second, he shows that candidates' self-interest in winning leads them to avoid dialogue, that is substantive campaign discourse. Third, he demonstrates the beneficial effects produced by the little dialogue that actually occurs. Fourth, he pinpoints the forces responsible for these rare occurrences. The major lesson of this work is that campaign reform under its present guise will not bring about the more substantive campaigns that the public desires.

Revue de presse

"Recommended for upper-division undergraduate, graduate, and research libraries." Choice

"The deliberative character of political campaigns is an important subject worthy of careful and serious attention, which is what it receives in Adam Simon's The Winning Message." Perspectives on Politics

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9780521807333: The Winning Message: Candidate Behavior, Campaign Discourse, and Democracy

Edition présentée

ISBN 10 :  0521807336 ISBN 13 :  9780521807333
Editeur : Cambridge University Press, 2002
Couverture rigide