Time for a Model Change: Re-engineering the Global Automotive Industry - Couverture rigide

Maxton, Graeme P.; Wormald, John

 
9780521837156: Time for a Model Change: Re-engineering the Global Automotive Industry
Couverture rigide
ISBN 10 : 0521837154 ISBN 13 : 9780521837156
Editeur : Cambridge University Press, 2004

Synopsis

The automotive industry ranks among the most significant business phenomena of the 20th century and remains vitally important today, accounting for almost 11% of the GDP of North America, Europe and Japan and one in nine jobs. In economic and social terms alike, its products have had a fundamental impact on modern society - for better and worse. Yet the industry has found it hard to adjust to recent challenges and is no longer much valued by the capital markets. It is riven with internal contradictions that inhibit reform, and faces a stark choice between years of strife or radical change. This book is a wake-up call for those who work in the automotive business. It highlights the challenges and opportunities that exist for managers, legislators, financial institutions and potential industry entrants. Most of all, it gives us all cause to reflect on the value of our mobility, today and tomorrow.

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À propos des auteurs

Graeme P. Maxton is Programme Director, Economist Conferences, Contributing Editor, Economist Intelligence Unit (EIU) and a Director of autoPOLIS Strategy Consultants. He contributes regularly to a variety of Economist Newspaper Group publications and is author of the EIU's World Car Forecasts, The Emerging Markets of Asia-Pacific and Asia-Pacific: after the Crisis. He is also co-author (with John Wormald) of the best-selling Driving Over a Cliff? Business Lessons from the World's Car Industry, 1994.

John Wormald is a Director of autoPOLIS Strategy Consultants and works throughout the automotive industry. He regularly contributes to the business and automotive press and is the co-author (with Graeme P. Maxton) of the best-selling Driving Over a Cliff? Business Lessons from the World's Car Industry, 1994.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Cambridge University Press
Date d'édition
2004
Langue
anglais
ISBN 10 
0521837154
ISBN 13 
9780521837156
Reliure
Relié
Nombre de pages
294
Coordonnées du fabricant
non disponible
Personne responsable
Avery
https://www.avery.fr/

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