Public Relations Writing: Form and Style

Newsom, Doug ; Carrell, Bob

ISBN 10 : 0534255000 ISBN 13 : 9780534255008

Editeur : Wadsworth Publishing Co Inc, 1994

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This text covers all aspects of public relations writing with the practical approach that one would expect to find in a trade book, but with the principles and theories interwoven so that students write with understanding and purpose. Topics that are addressed include: writing PR people do and the context in which they do it; writing for small audiences; and writing for the mass media and special audiences.

Les informations fournies dans la section � Synopsis � peuvent faire r�f�rence � une autre �dition de ce titre.

�diteur: Wadsworth Publishing Co Inc
Date d'�dition: 1994
Langue: anglais
ISBN 10: 0534255000
ISBN 13: 9780534255008
Reliure: Fournitures diverses
Num�ro d'�dition: 4
Nombre de pages: 528
Coordonn�es du fabricant: non disponible
Personne responsable: non disponible

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