Public Relations Writing: Form and Style - Couverture souple

Newsom, Doug; Carrell, Bob

 
9780534556396: Public Relations Writing: Form and Style

Synopsis

This text covers all aspects of public relations writing, including the type of writing required, ethical and legal responsiblities and research. It also concentrates on the type of groups to whom the writing is directed such as small and special audiences and the media.

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