Business Principles and Management: Student Activities Guide - Couverture souple

Burrow, James L; Kleindl, Brad; Everard Ed.D., Kenneth E

Couverture souple

ISBN 10 : 0538444703 ISBN 13 : 9780538444705

Editeur : South Western Educational Publishing, 2007

Synopsis

Unusual book

A propos du livre

À propos des auteurs

James L. Burrow, Ph.D., has a background in marketing and human resource development. He works regularly with the business community and other organizations as a consultant on marketing and performance improvement strategies including the use of the Internet as an education and training resource. He recently retired from the faculty of North Carolina State University, where he served as the coordinator of the graduate Training and Development Program for over fifteen years. Dr. Burrow received degrees from the University of Northern Iowa and the University of Nebraska in marketing and marketing education.

Brad A. Kleindl, Ph.D., is dean of the School of Business at Park University in Kansas City, Missouri. He previously served as dean and professor of marketing of The Robert W. Plaster College of Business Administration at Missouri Southern State University. He has authored and co-authored six books and more than 60 articles and conference papers. Dr. Kleindl has served twice as a Senior Fulbright Scholar, during 2007 in Austria and 2003 in South Africa. He has taught courses in consumer behavior, marketing research, principles of marketing, Internet marketing, international marketing, and has presented at conferences and industry meetings across the United States, Europe, Africa, and Asia.

Kenneth E. Everard, EdD, is Professor Emeritus at The College of New Jersey, where he served as professor of management and as developer and administrator of graduate programs in business education, office administration, human resources management, and management. Earlier he taught business education at the secondary level and also taught accounting and management at the University of Maryland in College Park, Europe, and Asia.

Détails de l'édition

• Éditeur: South Western Educational Publishing
• Date d'édition: 2007
• Langue: anglais
• ISBN 10: 0538444703
• ISBN 13: 9780538444705
• Reliure: Broché
• Nombre de pages: 240
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible