Sales Management: Building Customer Relationships and Partnerships

Hair Jr., Prof Joseph F.

 
9780538743921: Sales Management: Building Customer Relationships and Partnerships
ISBN 10 : 0538743921 ISBN 13 : 9780538743921
Editeur : South-Western, 2009

Synopsis

SALES MANAGEMENT: BUILDING CUSTOMER RELATIONSHIPS AND PARTNERSHIPS, International Edition is designed to cover all of the basic topics in sales management while emphasizing customer loyalty, customer relationship management, and the effects of technology on the sales function. Because of advances in telecommunications technology, the traditional role of sales managers is evolving toward managing sales people across multiple channels that contact and service customers through a variety of methods. The text reflects current trends and is designed to prepare students for the additional management responsibilities they are likely to encounter in the real world.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

"Sales Management: Building Customer Relationships and Partnerships, International Edition" is designed to cover all of the basic topics in sales management while emphasizing customer loyalty, customer relationship management, and the effects of technology on the sales function. Because of advances in telecommunications technology, the traditional role of sales managers is evolving toward managing sales people across multiple channels that contact and service customers through a variety of methods. The text reflects current trends and is designed to prepare students for the additional management responsibilities they are likely to encounter in the real world.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
South-Western
Date d'édition
2009
Langue
anglais
ISBN 10 
0538743921
ISBN 13 
9780538743921
Reliure
Fournitures diverses
Nombre de pages
560
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780618721016: Sales Management: Building Customer Relationships and Partnerships

Edition présentée

ISBN 10 :  0618721010 ISBN 13 :  9780618721016
Editeur : Houghton Mifflin (Academic), 2008
Couverture rigide