Synopsis
This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage.
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : Wonder Book, Frederick, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. N° de réf. du vendeur Q13P-00044
Acheter D'occasion
EUR 5,40
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G0538838477I4N00
Acheter D'occasion
EUR 6,83
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Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub, Cincinnati, Ohio, U.S.A., 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : The Yard Sale Store, Narrowsburg, NY, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hard Cover. Etat : Good. RELIABLE hardcover book with the front cover having a slight forward lean. Some shelf wear to the covers and the page edge. The text flows cleanly and clearly from beginning to end. Enjoy this presentable edition! N° de réf. du vendeur HCTEXT408090196
Acheter D'occasion
EUR 3,50
EUR 5,01 shipping
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : Basement Seller 101, Cincinnati, OH, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. N° de réf. du vendeur 190422164
Acheter D'occasion
EUR 4,78
EUR 4,26 shipping
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
-, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. Creating Customer Value: The Path to Sustainable Competitive Advantage This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780538838474
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EUR 12,63
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Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 2 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
- -, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Hardcover. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9780538838474
Acheter D'occasion
EUR 12,63
EUR 8,01 shipping
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
Cengage Learning, Inc, United States, Mason, OH, 2000
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Paperback
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR004485237
Acheter D'occasion
EUR 19,46
EUR 6,43 shipping
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 2 disponible(s)