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Synopsis
This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage.
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
Cengage Learning, Inc, 2000
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : Good. This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage. N° de réf. du vendeur 00103723545
Acheter D'occasion
EUR 5,62
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
Cengage Learning, Inc, 2000
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : Fair. This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage. N° de réf. du vendeur 00102884899
Acheter D'occasion
EUR 5,62
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub (edition First Edition), 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Edition originale
Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. First Edition. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. N° de réf. du vendeur 0538838477-11-1-29
Acheter D'occasion
EUR 5,63
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
Cengage Learning, Inc, 2000
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books Inc, Montgomery, IL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Hardback. Etat : Fair. This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage. N° de réf. du vendeur CIN0538838477A
Acheter D'occasion
EUR 7,46
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
Cengage Learning, Inc, 2000
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books Inc, Montgomery, IL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Hardback. Etat : Good. This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage. N° de réf. du vendeur CIN0538838477G
Acheter D'occasion
EUR 7,46
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : HPB-Red, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
hardcover. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_473715782
Acheter D'occasion
EUR 4,59
Expédition à EUR 3,34
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub, Cincinnati, Ohio, U.S.A., 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : The Yard Sale Store, Narrowsburg, NY, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hard Cover. Etat : Good. RELIABLE hardcover book with the front cover having a slight forward lean. Some shelf wear to the covers and the page edge. The text flows cleanly and clearly from beginning to end. Enjoy this presentable edition! N° de réf. du vendeur HCTEXT408090196
Acheter D'occasion
EUR 3,67
Expédition à EUR 5,32
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Adva
Edité par
South-Western Pub, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : Hawking Books, Edgewood, TX, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Etat : Very Good. Very Good Condition. Five star seller - Buy with confidence! N° de réf. du vendeur X0538838477X2
Acheter D'occasion
EUR 9,32
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
South-Western Pub, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : Basement Seller 101, Cincinnati, OH, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. N° de réf. du vendeur 190422164
Acheter D'occasion
EUR 5
Expédition à EUR 4,46
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Customer Value: The Path to Sustainable Competitive Advantage
Edité par
-, 1994
ISBN 10 : 0538838477
ISBN 13 : 9780538838474
Ancien ou d'occasion
Couverture rigide
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. Creating Customer Value: The Path to Sustainable Competitive Advantage This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780538838474
Acheter D'occasion
EUR 4,59
Expédition à EUR 4,89
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 2 disponible(s)