Articles liés à Markstrat3: The Strategic Marketing Simulation
Synopsis
This #1 marketing simulation is designed for teaching strategic marketing concepts. It incorporates theories of market and competitive behavior. Users are grouped into teams that are in direct competition in the simulated world. The teams will confront marketing problems, and develop and implement strategies over as many as 12 simulated years. MARKSTRAT3: The Marketing Strategy Simulation is the user's guide that accompanies the MARKSTRAT3 simulation software. Note: The MARKSTRAT3 software is not sold by ITP or South-Western College Publishing. Professors should contact STRAT*X (Boston: 617-494-8282, Paris: 330.1.64.45.87.53) for details concerning licensing of the software.
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MARKSTRAT3: The Strategic Marketing Simulation
Edité par
South-Western College Pub, 1997
ISBN 10 : 0538880899
ISBN 13 : 9780538880893
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Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
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Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G0538880899I4N00
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MARKSTRAT3: The Strategic Marketing Simulation
Edité par
South-Western College Pub (edition 3), 1997
ISBN 10 : 0538880899
ISBN 13 : 9780538880893
Ancien ou d'occasion
Paperback
Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Fair. 3. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. N° de réf. du vendeur 0538880899-7-1
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Expédition nationale : Etats-Unis
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MARKSTRAT3: The Strategic Marketing Simulation
Edité par
South-Western College Pub, 1997
ISBN 10 : 0538880899
ISBN 13 : 9780538880893
Ancien ou d'occasion
Couverture souple
Vendeur : -OnTimeBooks-, Phoenix, AZ, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. N° de réf. du vendeur OTV.0538880899.G
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EUR 23,82
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Expédition nationale : Etats-Unis
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