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Businesspeople Don't Like to Read, We Scan: A Quick, Strategic Guide for Effective Business Writing - Couverture souple

Livre 2 sur 2: Speaking and Writing

Golzari, Al

 
9780578729695: Businesspeople Don't Like to Read, We Scan: A Quick, Strategic Guide for Effective Business Writing
Couverture souple
ISBN 10 : 0578729695 ISBN 13 : 9780578729695
Editeur : AVALON GUIDEBOOKS, 2020

Synopsis

Business writing is different than almost every other type of writing for one main reason: Business writing is about results, ultimately. This book will give you the keys, without unnecessary theory, on the following:

  • THE BETTER WAY TO WRITING BUSINESS EMAILS
  • GETTING TO YOUR POINT FASTER
  • PERSUASIVE WRITING VS. "FYI" WRITING
  • BUSINESS PROPOSALS
  • THE RIGHT WAY TO DO EXECUTIVE SUMMARIES
  • THE ONE-PAGER
  • DECKS VS. REPORTS
  • GRAPHS, TABLES, CHARTS - AND OTHER POWERFUL VISUALS
  • AND MORE...
Where other types of writing may take you on a journey of some kind…some wonderful, mystical journey, business writing doesn’t have much appetite for the journey. We believe in the destination. Business professionals and executives are too busy to bother with details (at least at first). They need the bottom-line deliverables presented UPFRONT.

This is Book 2 of my Speaking and Writing series, and a complement to: It's Called Presenting, Not Talking Out Loud. A Quick, Strategic Guide for Effective Presentations.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
AVALON GUIDEBOOKS
Date d'édition
2020
Langue
anglais
ISBN 10 
0578729695
ISBN 13 
9780578729695
Reliure
Broché
Nombre de pages
120
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
Luxembourg