Simply Marketing Action Plan - A simple, yet effective fill-in-the-blank marketing action plan designed for new business owners whose most immediate need is understanding how best to market their offerings to their ideal clients. The plan is meant to be simple and actionable with prompts that guide you to identify your ideal clients, craft messaging to reach them, set value-based pricing, determine the best platforms to market on, and to track your results. You do not need a one year plan, you need to market your business over the next 90 days so you can learn what works and what you need to tweak and adjust. Through nine simple modules, the Simply Marketing Action Plan provides implementable action steps for new or new again entrepreneurs to get started with marketing.
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With a background in market research, technology, and communications; Summer Alexander is uniquely qualified to help businesses learn to combine the customer experience with their company data to create client-centered branding, messaging, and content strategy. As CEO of Simply Marketing Solutions, she leads the marketing strategy consulting firm and has advised clients in the areas of market analysis and industry research, content development and implementation, brand messaging, community outreach and social media strategy. Summer also conducts branding and marketing keynote presentations, staff trainings, and business workshops for governments, corporations, and non-profit organizations. In 2014 she authored the Amazon #1 bestseller The Little Book of Big Marketing Ideas. A recognized thought leader in her industry, Summer has been a featured guest expert in Black Enterprise, Jet, WGN TV, WCIU TV, Rolling Out Magazine and several other media outlets. To learn more about Summer, visit www.simplymarketingsolutions.com
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