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SCRIPTWRITING FOR HIGH-IMPACT VIDEOS: Imaginative approaches to delivering factual information - Couverture souple

Morley, John Charles

 
9780595449385: SCRIPTWRITING FOR HIGH-IMPACT VIDEOS: Imaginative approaches to delivering factual information
Couverture souple
ISBN 10 : 0595449387 ISBN 13 : 9780595449385
Editeur : iUniverse, 2008

Synopsis

Whether you're just starting out or firmly entrenched in the field of informational video, you'll find this exciting new edition a scriptwriter's bible filled with stimulating examples and thought-provoking questions to unleash your creativity. You'll learn how to turn ideas into high-impact scripts-for corporate, medical, religious educational, and government videos. You'll be given a systematic, step-by-step approach to the creative process that you can adapt to virtually any situation. And you'll be shown proven techniques for communicating visually and writing for the ear, seven essential strategies for improving any video, plus guidelines for involving content experts and decision makers in the process while still maintaining creative control.

Also inside:
Numerous examples and ideas to spark your imagination, including project proposals, creative treatments, research and interview questions, techniques for using drama and humor, and a complete list of creative approaches you can adapt to your next script.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Whether you're just starting out or firmly entrenched in the field of informational video, you'll find this exciting new edition a scriptwriter's bible filled with stimulating examples and thought-provoking questions to unleash your creativity. You'll learn how to turn ideas into high-impact scripts-for corporate, medical, religious educational, and government videos. You'll be given a systematic, step-by-step approach to the creative process that you can adapt to virtually any situation. And you'll be shown proven techniques for communicating visually and writing for the ear, seven essential strategies for improving any video, plus guidelines for involving content experts and decision makers in the process while still maintaining creative control.Also inside:Numerous examples and ideas to spark your imagination, including project proposals, creative treatments, research and interview questions, techniques for using drama and humor, and a complete list of creative approaches you can adapt to your next script.

Biographie de l'auteur

John Morley has written for clients including CitiBank, Mattel, GTE, Hitachi Data Systems, Pioneer Electronics, Hyundai, Toyota, Lexus and Nissan.He has conducted numerous seminars on scriptwriting, taught at California State University, Northridge, and his Script Werx software is used by thousands of writers, including the writing staff of Saturday Night Live.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
iUniverse
Date d'édition
2008
Langue
anglais
ISBN 10 
0595449387
ISBN 13 
9780595449385
Reliure
Broché
Numéro d'édition
2
Nombre de pages
326
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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