Learn how to successfully build and finance your startup using the advice of a venture lawyer with over $6 billion in corporate finance experience. Now in its second edition, this book breaks down the lessons a startup business needs to learn to go from great idea to successful exit. Each chapter is geared to explaining in simple terms what an entrepreneur needs to know about finding and meeting venture capital firms and angel investors and giving them winning presentations. The book guides the reader through challenging concepts like dilution and capitalization tables in an easy-to-understand format. The author shares life lessons from other startups to help the reader avoid pitfalls that other first-time founders can easily avoid with a little forewarning. The book contains valuable examples of term sheets, nondisclosure agreements and other useful information that every startup team should have in their toolboxes.
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Matt Crowley is a venture lawyer, with a practice focused on assisting Los Angeles entrepreneurs in creating new businesses and achieving their goals for growth. Mr. Crowley began his career practicing law for eight years with the corporate finance groups of Pillsbury Madison & Sutro (now Pillsbury Winthrop) and Morrison & Foerster in San Francisco at the height of the dot.com boom. While at these international firms, Mr. Crowley participated in over $6 billion in deal flow. After eight years of private practice, Mr. Crowley moved into senior management with one of his clients, Evoke Software. At Evoke, Mr. Crowley served as vice president and general counsel, just as the dot.com bust hit in 2001, creating the opportunity to learn about emergency financing, cram-down venture rounds and layoffs. In 2004, Mr. Crowley joined the management team at Technicolor Home Entertainment Services in Camarillo, California, a division with revenues of $2 billion annually. In 2006, Mr. Crowley established Crowley Corporate Legal Strategy to offer corporate legal services to entrepreneurs looking to start or grow their businesses. Mr. Crowley served seven years on the board of the LA Venture Association (LAVA) and was president of the organization for two terms. He frequently lectures on topics related to startups, venture capital and mergers & acquisitions. He is an adjunct professor at Loyola Law School, teaching business planning related to venture law.
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