The Strategy Reader - Couverture souple

Segal-Horn, Susan

 
9780631209010: The Strategy Reader

Synopsis

Made up of many classic but also some less well-known articles, this popular Strategy Reader provides a remarkable overview of continuing debates in the field of strategic management. The second edition retains many of the classic readings from the previous edition, including those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller. Topics covered by these new readings include corporate governance, new technology and emerging markets, strategic alliances, diversification, and chaos/complexity theory. Designed to be used with any major textbook, The Strategy Reader will appeal to students and to managers seeking to broaden their understanding of the strategic issues facing their organization.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Quatrième de couverture

Made up of many classic, as well as some less well–known articles, The Strategy Reader provides students and managers with a remarkable overview of continuing debates in the field of strategic management.

Contributions by Porter, Mintzberg, Senge, Hamel and Prahalad give landmark statements of particular positions and approaches. Other essays, chosen for their variety of insight and contrasting perspective, present less familiar authors writing on sometimes unusual topics. The range of articles included here demonstrates the analytical strength of strategy. But it also shows that analysis is not a sufficient condition for strategic thinking. Ultimately that will depend on the exercise of judgement.

Designed to accompany all major textbooks, The Strategy Reader will also appeal to managers seeking to broaden and deepen their understanding of the contribution strategic management can make to the development of their organizations.

Présentation de l'éditeur

Made up of many classic, but also some less well–known articles, The Strategy Reader provides students and managers with a remarkable overview of continuing debates in the field of strategic management. Includes over 20 classic readings by key thinkers in strategy such as Porter, Mintzberg, Senge, Hamel and Prahalad. Guides the student through the literature with extensive editorial commentary. Provides an ideal accompaniment to any major strategy textbook.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.